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Lu

Product designer · Enterprise & regulated UX

Simplify complexity. Design with AI.

UBS: AI-assisted workflow, 10+ min saved per client.E.ON Solar: 4× lead conversion rate.BMW app: led design team & design system.

Client Advisory · UBS

AI that frees advisors for the client

Lead Service Designer

From searching to advising

One AI-supported view that surfaces the right information at the right moment.

Designed for 500+ advisors

Concept tests: 5–10 min saved per client, up to 30 min on complex proposals.

Solar · E.ON

Solar landing page redesign

Lead Product Designer

From complexity to conversion

A complex investment, made easier to understand and trust.

300% increase in lead conversion

Within two months, from a 5.1% baseline in Germany. Later adapted for the UK.

How I work

AI drafts.I decide.

AI drafts and iterates with me at every step.
I decide the problem, the direction, and what
ships.

Explore how I work

My Experience

10+ years.
Product, service and UI.

Oct 2022 — Sep 2026 UBS · Zurich Senior Service Designer Wealth-management workflows that balance users, business, and regulation.
Oct 2020 — Sep 2022 AdNovum · Bern Senior Product Designer Data tables, filters, and bulk actions for a nationwide Swiss platform.
Jun 2016 — Jul 2020 Futurice · Munich Senior Product Designer Took digital products from research to launch. Led a six-person design team.
Sep 2014 — Jun 2016 Designaffairs (Accenture) · Munich Usability Engineer UX concepts and prototypes for connected products, plus B2B design systems.

Have an opportunity in mind?

Let's talk